Animation
Motion Graphics, 2D, 3D. The Differences That Matter to Your Budget
Three techniques that get called the same thing and cost very different amounts. What separates them, and how to tell which one your project needs.
Blog
Notes on production.
How we approach the work: production, strategy, animation, and what happens behind the scenes.
Strategy
How to Set a Video Budget Before You Have a Concept
Most marketing teams wait for a quote to find out what they can afford. Here is the faster way round, and why naming a range first gets you better work.
Animation
How to Brief an Animation Studio So the First Cut Is Close
Animation has no equivalent of a second take. Everything is built before anyone can look at it, which makes the brief the cheapest and most decisive part of the project.