Blog
How we approach the work: production, strategy, animation, and what happens behind the scenes.
Fourteen million paid video impressions later, Home Outlet's 15-second cutdowns out-converted the 30-second hero spot. What the numbers showed, where the :30 still wins, and how to plan for it.
Business video services covers everything from a CTV spot to a training library. What each type includes, what it typically costs, and how to work out which one you need.
What If?, our national spot for Carnegie Mellon, won a Silver Telly from the judges and a People's Telly Silver from the public. Plus a Silver ADDY for the Centrios Smart Lock.
Our showreel won Gold at both the Charlotte and District 3 ADDYs, The Centrios App won Gold, and What If? for Carnegie Mellon won Silver. The work behind each one.
Our OnePOD Max film for InVue won a 2026 People's Telly, an award decided by public vote. What made a retail security product something people wanted to watch.
InVue's OnePOD Max launch film won Silver for 3D/CG animation at the 2026 Telly Awards. How we built it, from the engineering files to the final render.
Both are visible on set, but the most consequential parts of their jobs begin weeks earlier. Who makes which decisions, and what happens when the plan changes.
Every animated video moves through the same stages, from brief to final mix. Knowing what each one locks, and when changes get expensive, is how you keep a project on schedule.
An animated script does two jobs at once: it is the narration and the blueprint for every frame. Here is how to write one that is short, clear and built for the picture.
From the first call to the final file, a commercial video production moves through four stages. What happens in each, who does what on set, and where projects go wrong.
